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Something opens March 1

Four gym owners.
One room.

I'm opening a small number of seats to work with me directly, one on one, on the business behind your gym. Only four. What it costs and exactly how it runs drops March 1. The list gets in first.

Doors open March 1, 2027
Why listen to me

Advice only counts if the person giving it has actually done it. I have, and I still do it every day.

1,000+
Clients transformed at Redefine
9 yrs
Running a premium fitness company
340+
Podcast episodes, 4.9 stars
4
Seats. That is the whole thing.
What I will tell you before March 1

Who it's for

Owners who already have paying clients and are done guessing on the business side. Not a course. Not a certification. Not a group to hide in.

What it's about

The things that actually decide whether a gym makes money: what you charge, who stays, who you hire, and how you get out of the day to day. The how is coming.

How many

Four people. When the seats are gone, they're gone, and the only way in is the list for the next opening.

When

Doors open March 1. The price and the full details drop that day. The list sees it first and gets founding terms.

Get on the list

Four seats. Be first in line.

Tell me who you are and what you'd fix first. When the doors open March 1, the list gets first access and founding terms before anyone else. While you wait, you get the free teardowns I publish, pulled straight from running Redefine.

Get first access March 1

Coaching opens to a small founding cohort. The list gets first access and founding pricing before anyone else, and the free teardowns in the meantime.

Real spots are limited to four. The 'why' helps me see if it's a fit. No spam, no daily emails.